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Design of the Other Things
[In English & Italian]

Edited By Stefano Maffei
October 2010
Mondadori Electa, Milan, Italy
Distributed By Trans-Atlantic Publications
96 Pages, Illustrated, 6 x 8"

$39.50 Paper original

The exhibition looks at the changes taking
place in the world of design where design is
acting as an interface in ever-more diverse
applications such as art, technology,
management, fashion and scientific research. It
describes the new, ever-more important
scenarios from the point of view of products
and services (interaction design, service design,
brand design and retail design).

These and other considerations lie at the basis of the
exhibition, whose main theme is design
thinking, as well as its possible applications, a
process for practical and creative problemsolving.
The exhibition presents a series of
representative experiences of a new scenario,
some interesting dimensions and problems
associated with alternative research in Italy.

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